Ruchita Samdani

Associate Vice President Programming And Consumer Insights

Ruchita Samdani is a seasoned professional in programming and consumer insights, currently serving as Associate Vice President at IN10 Media Network since April 2024. Previously, Ruchita worked as Senior Manager of Consumer Insights and Strategy at Sony Pictures Networks India from March 2022 to March 2024 and held a role in Programming Strategy & Insights at Disney Star for the channel Star Bharat between December 2017 and April 2020. Beginning a career in market research, Ruchita has held positions including Owner at Perspicacity QRS, Research Manager at Ipsos and Ormax Media, and Research Analyst at Lumiere Business Solutions. Ruchita’s early experience includes roles as Management Trainee at Research International and TIMES OF INDIA. Educational qualifications include an MBA in Marketing from Times School of Marketing and a B.Com from the University of Mumbai.

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Mumbai, India

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