Alexander Kobberø

Head Of Tracking & CRO at InboundCPH

Alexander Kobberø has a diverse work experience spanning various roles and industries. Alexander started their career as a Telefonsælger at Sjællandske Medier while still in gymnasium. Alexander then worked as a Tjener at Næsbyholm Slot before joining Bygma Gruppen A/S as a Sælger. After that, they co-founded ForMyLiving, where they focused on digital marketing and strategic planning. In 2017, they also started working as an Iværksætter, managing online ventures and freelance assignments, specializing in building e-commerce sites. Alexander later joined PwC as an Associate, where they assisted in financial analysis, budgeting, and audit processes. Currently, they are working at InboundCPH, where they have progressed from the role of Ads & Data Specialist to Data & Tracking Manager and now serves as the Head of Tracking & CRO. In this position, they are responsible for overseeing the development of the tracking department and leading a team, as well as establishing and leading the Conversion Rate Optimization (CRO) department. Alexander has expertise in various tools such as GTM, Matomo, Google Analytics, BigQuery, Power BI, and more.

Alexander Kobberø studied Handel at Business College Syd from 2015 to 2017. Prior to that, they pursued Innovation & Salg at HHX Slagelse from 2013 to 2015. Alexander does not have any information on their education at Copenhagen Business School.

Links

Previous companies

PwC logo

Timeline

  • Head Of Tracking & CRO

    December, 2022 - present

  • Data & Tracking Manager

    March, 2022

  • Ads & Data Specialist

    January, 2022

A panel showing how The Org can help with contacting the right person.