Gabriel Duarte is a skilled Paid Media Specialist with extensive experience in B2B and B2C paid media strategies and web analytics. Currently at Incognia, Gabriel manages a budget of USD 1 million per year, focusing on campaign planning, data analysis, and the implementation of various tracking tools. Previously, at BMG Money, Gabriel oversaw a significant budget of USD 500,000 per month, enhancing tracking and implementing complex analytics solutions. Experience also includes roles at Digital Concept as a Paid Media Analyst, where Gabriel managed substantial ad budgets and executed campaign strategies, and at Pegaki, where contributions in marketing and inside sales established foundational processes for the company's growth. Gabriel's expertise spans multiple platforms including Google, Meta, Microsoft, and LinkedIn Ads.
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