Kevin L.

Kevin L. is a seasoned professional in data marketing and analytics with a robust background in leading digital projects and managing cross-functional teams. Currently serving as the Head of Data Marketing & Analytics for Iberia at Incubeta since May 2020, Kevin L. has a wealth of experience in defining business KPIs, establishing digital asset architecture, and executing advanced tagging strategies. Prior roles include significant positions at fifty five as the Data Project Lead and Analytics Lead, and project management as a Product Owner at ACTUALYS. Kevin L. holds an MBA in E-Commerce and a Master's degree in Marketing/Communication, underscoring a strong foundation in digital strategy and media buying.