IndiaFirst Life
Sachin Mourya is a seasoned digital marketing professional with extensive experience in performance marketing and team leadership. Currently serving as Associate Vice President at IndiaFirst Life since September 2024, Sachin previously held the position of Senior Manager - Performance Marketing at 5paisa, managing budgets, campaigns, and digital strategies to drive ROI and optimize traffic KPIs. With a career spanning various roles in reputable companies, including Team Lead at DigiChefs and Assistant Manager at HOWL, Sachin has consistently demonstrated strong capabilities in strategizing, execution, and monitoring business metrics. Educational qualifications include an Advance Diploma in Digital Marketing from DMTI Softpro, completed in 2017.
This person is not in the org chart
This person is not in any teams
IndiaFirst Life
IndiaFirst Life, the 22nd entrant in the Indian life insurance industry, launched its operations in November 2009. IndiaFirst Life is promoted by two large public-sector banks, Bank of Baroda (65% stake) and Union Bank of India (9% stake). Their footprint and experience offered by these entities continue to fortify the value proposition it offers to all stakeholders. Carmel Point Investments India Private Limited incorporated by Carmel Point Investment Ltd, a body corporate incorporated under the laws of Mauritius and owned by private equity funds managed by Warburg Pincus LLC also holds 26% stake in IndiaFirst Life. Declaring its maiden profits in FY 2014-15, IndiaFirst Life is amongst few Life Insurance companies in India to break-even within five years since inception. IndiaFirst Life’s footprint today, extends to over 1000 cities and towns pan-India, through over 12,000 points of sale. IndiaFirst Life’s competitive advantage is its new-age intuitiveness that delivers value through state-of-the-art digitalisation initiatives across its complete value chain, that stems from the company’s “CustomerFirst” ideology.