Paula Schmidt

Paula Schmidt has over twenty years of experience in the marketing and research fields. Paula began their career in 1995 as a Quality Assurance Analyst at The ARS Group. In 1998, they were promoted to Voice of the Customer and Sales & Service Manager. From 2001 to 2005, they worked as a Senior Market Research Analyst at Kimball International. From 2005 to 2007, they were the Director of Market Communications at Kimball Office. From 2007 to 2013, they were the Director of Marketing & Business Development at TDI Brands. From 2016 to 2018, they were the Director of Marketing at Paoli LLC. In 2020, they joined The George Washington University as a member of the Digital Marketing Program Advisory Council. Paula is currently the Director of Marketing at Indiana Furniture, where they are responsible for the strategic direction, vision, and performance of the Brand. Paula has developed and implemented creative strategies to rebrand all marketing tools and collateral, and created a digital marketing program to more consistently and effectively use social media and targeted e-campaigns.

Paula Schmidt has attended four universities: Purdue University, The George Washington University, University of Southern Indiana, and Vincennes University.