Meredith Formsma is an experienced marketing and healthcare professional with a strong background in leadership roles within various organizations. Currently serving as Vice President of Destination Services at Indiana University Health, Meredith has previously held positions including Director of Destination Services and Director of Academic Health Center and Specialty Marketing at the same institution. Prior experience includes roles as Senior Creative Marketing Strategist at BioStorage Technologies, Inc., and Senior Manager of Strategic Marketing at both VMS BioMarketing and OBS Medical. Meredith began their career as a Global Brand Manager at Cook Medical. Educational qualifications include an MBA in Marketing from Michigan State University and a BS in Marketing and International Business from Miami University.