Alex Paredes

Alex Paredes possesses extensive experience in sales and trade marketing, having worked at Industrias Ales C.A since May 2012 in various leadership roles, including Jefe Nacional de Ejecución PDV and Coordinador de Ejecucion Trade Marketing. Responsibilities include supervising a team of merchandisers across multiple retail chains, managing personnel training and route planning, and driving brand growth. Prior to this, Alex served as Supervisor de Ventas for MOPARSA and Calbaq S.A, where duties focused on achieving sales quotas and analyzing sales performance indicators for regional teams in the Sierra area. Alex holds a Master in Marketing and Direccion Comercial from EUDE Business School and an Engineering degree in Business/Commerce from Universidad de las Fuerzas Armadas - ESPE.