Industry Data Exchange Association

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The Industry Data Exchange Association, Inc. (IDEA) is the official technology service provider and eBusiness standards body of the electrical industry. The company helps thousands of manufacturers and distributors find the most cost-effective methods for running day-to-day business. IDEA’s applicat... Read more


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David Oldfather
President & CEO, Industry Data Exchange Association

David Oldfather

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Mike Wentz
VP of Sales & Marketing
Denise Keating
VP, Customer Success
Heather White
VP Of Finance
Tom Guzik
Director, Digital Integration Services
Bill Shomo
Director of Information Technology
Brenda Maxwell
Director of Global Product Management
Mark McGready
Director of Data Solutions & Integration
Laurie McElroy
Director of Marketing

Board & advisors

George Vorwick
Chair Elect
Larry Stern
Past Chair
Brian DiBella
Treasurer
Phil Hale
Secretary
Paul McCool
Secretary
Mary Derrick
Board Member
Bill Waltz
Board Member