inEvidence - customer storytellers
Michelle Smith is an experienced marketing professional specializing in customer advocacy and communications. Currently serving as Account Director at inEvidence since April 2020, Michelle manages customer marketing programs for global technology firms. Previous experience includes roles such as Marketing Manager at The Outdoors Company, where Michelle developed marketing strategies, and Communications Executive at Water Plus Business, focusing on internal communications. Additional positions include Marketing Executive at Matrix Fitness UK and freelance copywriting, further showcasing a diverse skill set in marketing and education. Michelle holds a PGCE in Secondary English from the University of Birmingham and a CIM Diploma in Professional Marketing from the University of Staffordshire, along with a BA in English from Bangor University.
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inEvidence - customer storytellers
Since 1991, inEvidence has influenced $billions of new business for some of the world’s biggest tech firms. As B2B customer advocacy leaders, we’re famous for creativity. Just as important, this is a team with a capital T – yes we have depth and breadth, but this is a company that lives the philosphy of Ubuntu – I am because we are. This team spirit extends to our clients too. The experience of working together is everything. We’re also innovators and community leaders, exploring new ideas and strategies. Pushing the boundaries of what’s possible. inEvidence is a VCCP company.