Lucía Blanco Picó

Lucía Blanco Picó is a seasoned marketing professional with extensive experience in B2B account-based marketing (ABM) for SaaS and technology sectors. Currently serving as a Senior EMEA Marketing Manager at Infinity, since December 2021, Lucía leads the marketing team in executing multi-channel campaigns that drive qualified conversions. Concurrently, as a Senior Marketing Manager at Quality Clouds, since October 2020, efforts focus on pipeline creation and customer retention across multiple regions. Previous roles include B2B Marketing Manager at Aleyant, Head of Digital Marketing at CSG Comunicación, and various positions emphasizing demand generation and digital marketing strategies. Lucía's academic background includes multiple degrees in Communication, Digital Branding, and Gender Studies from prestigious institutions, underscoring a robust foundation in communication strategy and digital marketing.