Influence Digital
Samantha Cruz is an accomplished marketing professional with extensive experience in digital marketing and paid media management. Currently serving as a Paid Media Manager and previously as a Paid Social Specialist at Influence Digital since October 2021, Samantha has demonstrated expertise in managing digital campaigns. Prior experience includes a role as a Digital Marketing Account Manager at iRealty, focusing on email and social media strategies for real estate clients. Earlier positions include Sales and Administration Officer/BDM Assistant at Commercial Images Corporate Furniture, a Marketing/Events Intern for the Beer and BBQ Roadshow at Taybian Marketing & Design, and a Customer Service Assistant at Coles. Samantha holds a Bachelor of Business degree in Marketing from Griffith University, completed in 2015.
Influence Digital
We are an award-winning digital and social media agency. We pride ourselves in connecting clients to their most valued audiences through bespoke social media and mobile-first digital marketing strategies. Founded in 2009, we partnered with leading talent agency, Independent Talent Group in 2014. We help brands and individuals harness the power of word of mouth marketing by taking a holistic view of audience, channel and content. Taking this approach, coupled with the power of insights, we create highly engaging, valuable experiences that consistently deliver outstanding results. We specialise in a variety of sectors, including travel, film, music, entertainment and lifestyle. Our clients range from start-ups to global entities including KLM UK, Ministry of Sound, Entertainment One Films, Pathe and OVO Energy.