Linda Hellström

Linda Hellström has a diverse work experience spanning over two decades. Linda started their career as a Strategy Consultant at Accenture in 2000 and later became the Nordic Brand Manager at Henkel. From 2004 to 2009, they worked as a Brand Consultant and Partner at Differ.

In 2009, Linda joined Lernia as Kommunikationsdirektör & CMO. Linda then founded their own consultancy firm called DD Brand in 2012, where they focused on helping businesses achieve their goals through data-driven brand strategies. During this time, they worked on various projects, including brand strategy implementation for an international IT company and helping e-commerce clients become customer-centric.

Linda's next significant role was as Managing Partner at Kaplan, where they led the company from 2013 to 2018. Linda played a pivotal role in Kaplan's growth journey and established the company as a leading digitally enabled marketing consulting firm in the Nordics. In 2018, they successfully sold Kaplan to Accenture and integrated it into Accenture Interactive.

After the acquisition, Linda continued their journey at Accenture as the Managing Partner Kaplan/Managing Director Accenture. Linda held this position from November 2018 to April 2022, where they managed the integration of Kaplan into Accenture Interactive.

In 2022, Linda Hellström became the CEO of Sift Lab (previously known as Infobaleen). Linda also assumed the role of a board member at Avanza Bank in March 2022.

Overall, Linda's work experience demonstrates their leadership skills, expertise in marketing and brand strategy, and their ability to drive growth and successful business integration.

Linda Hellström pursued their education at the Stockholm School of Economics from 1995 to 2000. During this time, they completed their Master of Science (MS) degree in Business Administration and Management, specializing in the field of General Management. Additionally, in 1997, they briefly attended WHU - Otto Beisheim School of Management, where they focused on International Business. Although no degree is specified for their time at WHU, it can be inferred that they gained valuable knowledge and experience in the field.