Akanksha Gupta

Akanksha Gupta has a diverse work experience spanning various roles and industries. Akanksha currently works at InfoTrust as a Senior Activation Specialist and Ops Manager since April 2022. Prior to this, they worked at InfoTrust as a Lead Analytics Consultant and Ops Manager from October 2020 to April 2022. Akanksha also served as a Digital Analytics Consultant and Office Manager for the Dubai office of InfoTrust from September 2019 to September 2020.

Before joining InfoTrust, Akanksha worked at Adfolks as the Head of Marketing Strategy and Analytics and Business Development from March 2018 to February 2019. Akanksha also worked at CDW as a Senior Marketing Analytics and Insights Expert from May 2017 to February 2018.

Additionally, Akanksha gained experience as a Digital Analytics Consultant at InfoTrust from April 2016 to August 2016, where they analyzed and designed digital marketing strategies for multinational corporations, including Fortune 500 companies. Akanksha'sexpertise in data gathering, decision-making frameworks, and analytics tools such as Google Analytics and Tag Manager assisted clients in making data-driven decisions, resulting in improved ROI on digital investments.

Akanksha also worked as a Consultant for MOVE10X, focusing on analytics strategy and operations in the international market, from March 2015 to March 2016. Akanksha'sresponsibilities included market research, analysis of the UAE last-mile logistics market, and preparing a business plan and go-to-market strategy.

Akanksha began their career at Bank of America, where they held the positions of Senior Business Analyst from July 2013 to November 2014 and Business Analyst from July 2010 to June 2013. Akanksha also gained experience as a Summer Intern in Marketing and IT at Tata Steel in 2009.

Akanksha Gupta's education history includes a Master of Science in Information Technology from Northwestern University, which was completed from 2016 to 2017. Prior to that, they obtained a Master of Business Administration (MBA) with a focus on Marketing and Information Technology from the Institute of Management Technology, Nagpur, from 2008 to 2010. Akanksha also holds a Bachelor's degree in Electronics and Telecommunication from Bhilai Institute of Technology (Durg), completed from 2004 to 2008. Akanksha's earlier education includes their high school, Holy cross H.S. School Kapa, where they studied a PCM (Physics, Chemistry, Mathematics) curriculum from 1992 to 2004.

In addition to their formal education, Akanksha Gupta has obtained several certifications. Akanksha holds a certified Analytics Professional title from MITx on edX, which they achieved in August 2017 through "The Analytics Edge" program. Akanksha also completed a "Solving Business Problems" certification from LinkedIn in October 2016. Akanksha has further obtained several certifications from Google, including the "Campaign Manager Certification," "Display and Video 360," "Google Analytics Individual Qualification (IQ)," and "Search Ads 360," all obtained in November 2022. Akanksha Gupta also holds certifications in "Business Simulation - Capstone" from Capsim Management Simulations Inc., "Certified Scrum Master" from Scrum Alliance, and "Six Sigma Green Belt Certification" from the Asian Institute of Quality Management. The specific details regarding the completion dates for these certifications are not provided.