INFUSION by castells
Mauricio Botero is a seasoned Senior Copywriter with extensive experience in creative development and copy across 360 campaigns for major brands, particularly within the Hispanic market. Currently at INFUSION by castells since March 2017, Mauricio leads copywriting efforts for accounts including Spectrum and Spectrum Mobile. Previous experience includes senior copywriting roles at Conill Advertising, where notable clients included Toyota and T-Mobile, and at INFUSION by castells, where creative contributions for McDonald's spanned various media formats. Mauricio has also held positions focused on translation and editorial services for brands such as Time Warner Cable and Verizon. Academic credentials include a degree in Social Communication and Journalism from Universidad de La Sabana.
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INFUSION by castells
INFUSION by castells is an independent, top Multicultural marketing and advertising agency founded in 1998, fully integrated and full service, led by dynamic President and Stanford MBA Liz Castells. INFUSION is far beyond your typical multicultural advertising agency. We are our clients’ business partner with a blend of creative minds, culturally diverse, and Transculturation™ experts. Successful marketing today means fresh, bold, and culturally competent campaigns that appeal to the ever-growing ethnically diverse population. We make it happen by infusing analytics, deep cultural understanding and creativity. We are exclusive in our thinking and inclusive in a diverse world—producing ROI-Powered Ideas® and content that creates lasting brand loyalty, provokes action, and always delivers Results. We tell it as it is, and don’t quit until our clients win. That's right, we are No BS, Just Results. Tagline: 'ROI-Powered Ideas'. Our clients see growth in sales, leads, across all metrics, and repeatedly. Approach: Team that never quits with 'brains, heart and grit'. 100% Accountable. Always striving for More. Like us on Facebook: http://www.facebook.com/castellsadvertising Follow us on Twitter: https://twitter.com/adcastells
Employees
51-200