Lauren Pasquale Bartlett joined Fastaff and U.S. Nursing in 2015 and is responsible for acquisition and engagement strategies, digital customer experience, and brand. Bartlett implemented a marketing technology reliance on business intelligence and automation, and launched a brand recast asserting the company’s unique market position as a Category of One. Her teams have doubled the size of the database and contributed to industry-exceeding revenue growth in 2019. She’s led both client and nurse marketing during times of growth and decline, affording her a thorough perspective of the motivation of both hospitals and nurses.
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