Inizio Engage
Bettina Weinem is a seasoned professional with extensive leadership experience in the healthcare sector. Currently serving as General Manager DACH for Inizio Engage since January 2024, Bettina has held significant roles at Sanofi as Head of Global Customer Engagement for Consumer Health Care and as CHC Head for Turkey from January 2017 to April 2023. Prior to that, Bettina was with Boehringer Ingelheim, holding positions such as CHC Head for Turkey and the Nordics, and Director of Regional CHC Business for Japan. Bettina's career began at Boehringer Ingelheim in various senior business management and controller roles, contributing to operations across multiple regions, including the US, Japan, and Europe. Bettina holds a Master's degree in Business Administration from the University of Applied Sciences Mainz, completed between 1994 and 1999.
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Inizio Engage
Inizio Engage is a global strategic, commercial and creative engagement partner that specializes in healthcare. Combining our unique mix of consultation, creation and activation expertise with the latest technology, we design and deliver tailored solutions that inspire lasting change. Breakthroughs in science. New technologies. Economic uncertainty. Global events. Regulatory changes. It’s tough to keep up. And for our clients, the pace of change is only increasing. But, for those who can adapt fast enough, this unprecedented change represents an unparalleled opportunity. That’s why at Inizio Engage we’ve brought together a group of more than 7,000 experts, working in more than 20 countries. A passionate, diverse team with global reach and local knowledge. Together, we partner with our clients to challenge conventional thinking to empower people to make better health decisions and enhance treatment outcomes across the globe.