EL

Elena L.

Head of Adops at INLAB

Elena L. has a diverse work experience spanning multiple industries and roles. Elena is currently employed as the Head of Adops at INLAB Digital since May 2022. Prior to this, Elena worked at BNP Paribas Personal Finance where they held the positions of Head of Customer Generation and Acquisition Manager from January 2019 to the present.

From October 2015 to December 2019, Elena worked as an Associate Teacher at IAB Spain, collaborating in training programs and specialized courses related to programmatic buying and data. Elena also coordinated a course on programmatic media buying.

Elena's experience at IPG Mediabrands as a Programmatic Strategy Manager lasted from June 2018 to January 2019. Before that, they served as the Head of Programmatic at Irismedia Agencia de Medios from January 2017 to June 2018, where they focused on the digitalization of agency clients' campaigns and implemented 360 campaigns.

At Spain Business School, Elena worked as an Associate Teacher from September 2016 to 2017, teaching digital strategy and programmatic advertising.

Elena previously worked at AFFIPERF as a Programmatic Consultant and Sales Account Executive from May 2014 to December 2016. Their role involved creating connections between brands and consumers through programmatic buying.

Elena's experience at Havas Media Group as a Digital Media Strategy professional lasted from January 2016 to July 2016, where they drove the digitalization of customer media campaigns.

Before that, Elena worked as a Marketing Specialist at IEC from April 2013 to October 2013, focusing on design, web usability, brand image, social media strategy, and content creation.

Their earliest listed work experience is as a Project Manager at the Ministry of Economy and Competitiveness from January 2012 to December 2012.

Overall, Elena has displayed expertise in programmatic advertising, digital strategy, and campaign management throughout their career.

Elena L. obtained a Diploma de Pregrado en Organización y Recursos Humanos at Universidad Autónoma de Madrid from 2007 to 2008. Elena then pursued a Licenciada degree in Psicología from the same university between 2002 and 2007. In 2013-2014, Elena attended The Valley Digital Business School and earned an MDB+ Master in Digital Business, focusing on Business, Management, Marketing, and Related Support Services. Additionally, Elena has a TubeMogul Academy GOLD Certification, with no specific date or year provided for its attainment.

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Timeline

  • Head of Adops

    May, 2022 - present

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