Joanne Matthews

VP Media Planning & Strategy at INNOCEAN Canada

Joanne Matthews is an experienced media professional with a comprehensive background in media planning and strategy. Currently serving as the VP of Media Planning & Strategy at INNOCEAN Worldwide Canada since August 2014, Joanne has advanced through various roles including Group Media Director and Media Director. Prior experience includes directing engagement strategy at Rain43 and serving as Director of Media and Engagement at Blammo Worldwide. Joanne's earlier roles include Media Manager at JAN Kelley Marketing, Media Supervisor at Ammirati Puris Lintas, and Media Coordinator at TN Media / FCB. Joanne Matthews holds an education from Humber College, attended from 1995 to 1997.

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