Marketing and Brand Management

The Marketing and Brand Management team at innocent drinks is responsible for developing and executing innovative marketing strategies to promote the company's range of healthy beverages across Europe. This includes managing brand positioning, driving consumer engagement, overseeing advertising campaigns, and leveraging insights to optimize market performance. The team collaborates closely with sales, innovation, and regional marketing teams to ensure consistent brand messaging and to identify new growth opportunities, helping innocent drinks maintain its reputation as a leader in the healthy drinks market.