InPrime Finserv
Sneh Thakur serves as the Co-Founder of InPrime, a financial services firm launched in December 2021, focusing on the informal prime segment with an emphasis on a prudent risk framework, data-driven underwriting, and compliance. Prior experience includes leadership roles at Ujjivan Small Finance Bank from February 2017 to July 2021, where responsibilities encompassed managing credit cost and establishing credit policies for microbanking and rural banking loans. Sneh Thakur also held various positions at Ujjivan Financial Services Pvt Ltd, including Head Credit and Regional Credit Manager. Academic credentials include a Post Graduate Diploma in Management, specializing in Finance, from SDM Institute for Management Development.
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InPrime Finserv
‘Informal Prime’ as we christen this segment as, is an emerging horizontal segment within the informal economy. It originates from its progressive behavioral characteristics rather than pure demographic segmentation; And transcends across geography, livelihoods, and income levels. The manifestation of this segment is evident with customers exhibiting a growth mindset, making transitions from a cash to less cash economy, adopting digital solutions backed by a proven credit track record of several years. However, there is faint recognition of their progressive characteristics and consequently of their advanced financial needs. At InPrime, the aim is to recognize this sub-segment within the informal economy and carry forward the winning attributes of traditional lending and simultaneously leverage the modern lending practices focused on data, digital and technology. This, we believe can generate superior financial and non-financial outcomes without compromising on the core elements of lending which include- customer connect, engagement and risk management. We estimate that approximately 50 million households are part of this evolving segment with an incremental annual credit need of Rs. 5 lakh crores (70 billion USD). It will need a new category of institutions to cater to this massive emerging demand and we intend to be one of the early movers in this space.