Birdie Jackson

Birdie Jackson is an experienced marketing professional currently serving as the Cultural Community & Influencer Manager at Insomnia Cookies and the Digital Marketing Manager at Kleinfeld Bridal. In this role, Birdie manages email strategy aimed at boosting conversion rates, enhancing brand awareness, and repositioning the Kleinfeld brand in bridal trends. Prior to these positions, Birdie held various roles at The Rounds, including Brand + Integrated Marketing Manager and Social Media Manager, focusing on follower growth and engagement across multiple social platforms. Birdie also contributed to Carter's Inc. as a Social Media Specialist and Coordinator, leading content strategy and development for the brand's social channels and playing a significant role in launching the brand's organic line, Little Planet. Early career experience includes managing email operations for multiple brands, ensuring quality assurance and facilitating deployment.