Miguel Bautista

Miguel Bautista is an accomplished marketing professional with extensive experience in the restaurant and advertising industries. Currently serving as the International Marketing Manager for the Latin America Region at Inspire Brands since August 2020, Miguel oversees marketing strategies for six major brands across 16 countries, collaborating with 25 franchisee enterprises. Previously, Miguel held the position of Franchisee Marketing Manager at Applebee's Neighborhood Grill + Bar, where marketing plans and budgets were developed and managed. Additional experience includes leading marketing efforts at Church's Chicken for the Americas and Burger King Corporation for the Mexican market, where notable achievements included elevating brand awareness and revenue growth. Miguel's early career involved role development at Draftfcb, managing advertising campaigns for various brands. Educational qualifications include an M.B.A. from Universidad de las Américas and a Bachelor’s degree in Business Marketing from Instituto Politécnico Nacional.