Sig Orr has a strong background in marketing, with experience in various roles and industries. Sig started their career at Hewlett-Packard, where they served as the Director of Product Management from 2000 to 2002. Sig then joined FICO, a leader in credit scoring and fraud protection, as the Director of Product Marketing, overseeing a $100M revenue security protection software program. During their time at FICO, Sig successfully implemented marketing programs that resulted in a 25% increase in leads.
Sig then transitioned to Meitav, where they worked as a Marketing Manager from 2011 to 2012. Following this, they joined Tufin as the Director of Product Marketing from 2012 to 2014, responsible for driving the marketing strategy of the company.
Next, Sig worked at Allot, serving as the Director of Corporate Marketing from 2014 to 2018. In this role, they managed all public relations activities for the company and successfully organized several sales kick-off events.
From 2018 to 2020, Sig served as the Head of Marketing at Driivz, a leading provider of Electric Vehicle Charging Management platforms and solutions. During their tenure, Sig facilitated the deployment of the Driivz system by global utility and energy companies.
In 2020, Sig started working as a Marketing Consultant at Lights Up Marketing, offering comprehensive marketing services to startups and mid-sized organizations. Sig focused on marketing strategy, lead generation, digital marketing, and website strategy, among other responsibilities.
In 2021, Sig began another role as a Marketing Consultant at Inspired Marketing, where they continue to apply their expertise in marketing to support clients.
Throughout their career, Sig has consistently delivered results, enhancing company branding, increasing client engagement, improving SEO results, and driving quality leads and sales efforts.
Sig Orr completed their education in the following chronological order:
1. From 1991 to 1995, Sig Orr attended UC San Diego and earned a Bachelor of Science (B.Sc.) degree in Business/Managerial Economics.
2. Sig Orr then pursued further education and from 1996 to 1998, attended the University of California, Berkeley, Haas School of Business. They obtained an MBA degree with a specialization in Management of Technology and Marketing.
In addition to their formal education, Sig Orr also obtained the following certifications:
1. Certified Coach - Kadureshet, obtained from the Wyngate Institute.
2. Real Estate Broker, obtained from the State of California.
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