Liz Kennedy

Liz Kennedy is an experienced marketing professional currently serving as the Director of Integrated Media Strategy and Planning at Instacart since November 2022. Prior to this role, Liz held multiple positions at Meta from September 2020 to October 2022, including Head of Global Media Strategy & Planning for VR & Metaverse and Global Integrated Comms Strategy Lead for Meta Portal. Liz's experience at Uber from August 2017 to September 2020 involved leading global rides performance marketing initiatives, alongside responsibilities for strategy and planning of rider paid media in North America. Earlier career highlights include supervisor roles in integrated media planning and digital buying at Carat USA and marketing positions at CHANEL, Inc. Liz holds a B.A. in Journalism and Mass Communication with a focus on Advertising from the University of North Carolina at Chapel Hill.