Sue Cross

Sue Cross is the Executive Director and CEO at Institute for Nonprofit News. Sue has over 20 years of experience in the media industry, having worked with companies such as the Associated Press and Cross Strategy.

Sue Cross has a long history of developing and leading media partnerships across the Americas. At the Associated Press, they were responsible for a $380 million budget and oversaw six different market and content product divisions. Sue was also instrumental in launching AP Video U.S., which placed video news coverage on thousands of U.S. television station web and mobile sites.

In their most recent position at Cross Strategy, Sue helped news media, companies, and nonprofits define strategies and diversify revenue. Sue has a proven track record of success in building revenue, audience, and engagement around great content and causes.

Sue Cross has a BS in Journalism from The Ohio State University and a Negotiation Strategies Certificate from Northwestern University - Kellogg School of Management Executive Education Program. Sue also has a Strategic Marketing Certificate from The University of Chicago Booth School of Business Executive Education Program.

Some direct reports include Alana Rocha - Rural News Network & Special Projects Editor, Sharene Azimi - Communications Director, and Jordan Smith - Manager, Network Digital & Business Services.