Institute of Masters of Wine
Adam Jones is a seasoned marketing professional with extensive experience across various industries. Currently serving as the Marketing Manager at the Institute of Masters of Wine since May 2024, Adam previously held the position of Senior Director of Marketing Strategy & Customer Acquisition for the Olympic Games at On Location from September 2022 to August 2023. Adam's earlier roles include Growth Strategist & General Manager at SOMO Agency, and several positions at Discovery Inc, including Director of Marketing for EMEA. Additional experience includes working as Marketing & Communications Manager at Power Entertainment Media and as a Syndicated Merchandiser at Cosine. Adam's freelance work as a Photographer & Graphic Designer further demonstrates a diverse skill set. Educational qualifications include a Professional Diploma in Marketing from the Chartered Institute of Marketing, a BA (Hons) in Photography from the University for the Creative Arts, and various leadership and implementation training programs.
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Institute of Masters of Wine
The Institute of Masters of Wine (IMW) is a membership organisation with an exceptional international reputation. For 70 years, its members – the Masters of Wine (MWs) – have been at the forefront of leadership and expertise in the world of wine. The IMW’s mission is to promote excellence, interaction and learning across all sectors of the global wine community. MWs prove their comprehensive understanding of wine by passing the MW exam, recognised worldwide for its rigour and exacting standards. In addition to passing the exam, members must sign the code of conduct before they are entitled to use the initials MW. Today, there are 421 Masters of Wine based in 30 countries. The membership encompasses winemakers, sommeliers, buyers, journalists, shippers, consultants, academics, educators and more. There are 367 students from 40 countries on the 2023-24 MW study programme.