John Whaley is a seasoned research professional with extensive experience in the field. Currently serving as the Executive Director of Research at Instrument since May 2018, John has progressed through various roles within the company, including Director of Research and Testing and Senior Strategist. Prior to this, John worked at YouGov from October 2009 to May 2018, where titles held included Vice President, Research Director, Senior Research Manager, and Research Manager. Earlier in the career, John was a Research Manager at Momentum Market Intelligence from February 2007 to October 2009. Academic credentials include a Master of Science in Experimental Psychology from Keele University and a Bachelor of Arts in Psychology and English from St. Olaf College, complemented by foundational education at Stillwater High School.
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