Melanie Baczynski is a seasoned design professional with a robust background in UX and brand strategy, currently serving as the Strategy Lead for the Google team at Instrument since January 2020. In this role, Melanie has successfully led various projects, including the transition of I/O 2021 to a virtual format and the creation of brand guidelines for Google News Initiative. Previous experience includes senior strategist and interaction designer roles at Ziba Design, where contributions spanned diverse fields such as health, retail, and IoT. Early career opportunities at Native Design and II BY IV Design Associates involved specializing in interaction design and interior design, respectively. Melanie holds a Bachelor of Science in Interior Design from Arizona State University and a Master's Degree in Interaction Design from Domus Academy.
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