Monserrat Soto

Monserrat Soto has a diverse work experience that spans several years and industries. Monserrat currently works at InsuredMine as a Customer Success Manager, where they are responsible for creating and managing the customer journey process for 94 customers. Monserrat has achieved a 15% increase in adoption by implementing tracking measures for time spent, actions taken, and the top module used.

Prior to InsuredMine, Monserrat worked at Adobe as a Commercial Manager, where they developed sales and marketing strategies to increase renewals and new product purchases. Monserrat successfully managed the renewals of 60% of the company's active subscriptions business and implemented a new process in LATAM to improve customer retention rates. Monserrat also closed renovations above $10,000 per quarter.

Before Adobe, Monserrat held a role as a Marketing and Sales Coordinator for northern Mexico at Deloitte, where they implemented SAP-CRM for the commercial area and was responsible for digital marketing and sales strategy.

Monserrat also worked at UPM Raflatac as a Customer Service Representative for Mexico and the Caribbean, where they developed marketing and sales strategies using Salesforce and aligned customer service processes with strategic sales planning. Monserrat implemented a new process for the Marketing Customer Service team.

Monserrat's early experience includes a role as a Strategy Analyst for Marketing and Sales for LATAM at Gemalto. Monserrat developed sales and marketing strategies for digital marketing, implemented sales processes via CRM, and trained sales vendors on CRM usage and Opportunities Management. Monserrat also played a key role in implementing Cloud projects, MKT Digital, text messaging services, and direct MKT.

Overall, Monserrat Soto has a strong background in customer success, sales, marketing, and strategy implementation across various industries.

Monserrat Soto pursued their education at the Instituto Politécnico Nacional, where they obtained a Bachelor's degree in Business Relationship from 2010 to 2014. In 2018, they returned to the same institution and successfully completed their Master of Business Administration (MBA) with a focus on Business Administration for Sustainability in 2020. Later that year, they engaged in an internship at the Vrije Universiteit Brussel, specializing in the Master of Business Administration for Sustainability program. Apart from their formal education, Monserrat Soto also attained the IM Application Certification from InsuredMine in December 2022.