Intarget
Michelangelo Grassi has a strong background in digital advertising, specializing in Google AdWords and online search advertising. With experience in managing and optimizing campaigns for a variety of industries, including e-commerce, furniture, real estate, cosmetics, and more, Grassi excels in coordinating advertising strategies and leading teams of media planners. Their expertise also includes customer acquisition for competitive markets such as gambling, focusing on reducing the cost of acquisition and analyzing data for campaign optimization. Grassi's experience spans across companies like Register.it - DADA Group, Moqu Adv, Intarget, and Dada.
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Intarget
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Intarget is a strategic consulting partner on the customer journey. Founded in Pisa in 2001, it now has four additional offices in Milan, Rome, Chiasso and Shanghai. For more than 20 years, it has supported companies and brands with global customer journey planning and building effective and measurable brand strategies. Intarget supports national and international brands on their way to full digital maturity and the achievement of their business goals. With an international team of more than 180 professionals, it focuses on adding value and improving interactions between people and brands, making the most of digital technologies and platforms and implementing innovative technological solutions. The solutions ecosystem consists of three centers of excellence: ● Marketing solutions for strategic consulting on digital cross-media and cross-country initiatives covering the entire customer journey ● Data & Tech solutions for the integration and implementation of advanced technology infrastructures and platforms (cloud and AI) to enhance marketing ● Creative solutions for user experience planning in addition to the design and production of multimedia video, photography, motion graphics, 3D and post-production content to transform touchpoints into memorable experiences