Carlo Claridad is a seasoned professional with extensive experience in analytics, marketing, and financial analysis. Currently serving as FP&A Lead Senior Analyst at Integrity Marketing Group LLC since April 2021, Carlo has previously held significant roles in sales operations and analytics. Notable positions include Senior Manager of Business Intelligence and Analytics at Wyse Advertising, where Carlo managed data visualization projects and client success reporting, and Manager of Database Marketing and Analytics at The Cleveland Orchestra, where Carlo implemented dynamic pricing strategies. Carlo’s experience also includes analytics management for the Cleveland Cavaliers, regional marketing analysis at Caesars Entertainment, and various analyst roles at The Lubrizol Corporation. Carlo holds an undergraduate degree in Marketing and Business Logistics from John Carroll University.
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