Renata Dias Ferreira

Renata Dias Ferreira has a diverse work experience spanning multiple industries. In 2010, they started their career as a Journalism Intern at the Faculdade de Medicina da Universidade Federal de Minas Gerais. Renata then gained further experience as an Intern at BH Press in 2010-2011. Renata later worked as a Communication and Marketing Analyst at Fumsoft from 2012-2013, where they focused on researching and writing news content for the institution's website and newsletter. Renata then joined Take in 2015, initially as a Marketing Analyst and later as a UX Writer, responsible for creating content for chatbots and developing knowledge bases for AI solutions. In 2018, Renata joined Zup Innovation as a UX Writer and then took on the role of Gerente de produtos, managing three products developed by a team of 21 people. In 2020, they worked as an Instructor at Impacta Tecnologia. In 2023, Renata held positions at Fundação Educacional Lucas Machado - Feluma as a Coordenadora de Desenvolvimento de Software - Produto, at Stellantis South America as a DesignOps (Design Project Manager), and at Inter as a UX Lead - Loans & Crossborder products.

Renata Dias Ferreira holds a Master of Business Administration (MBA) degree with a specialization in Marketing, which they obtained from Lindenwood University in 2014. Renata also completed a Specialization course in Interaction Design at PUC Minas from 2019 to 2020. In addition to their formal education, Renata has obtained certifications in areas such as Digital Product Leadership and Inbound Marketing from institutions like Tera and HubSpot. Most recently, in 2022, they attended the University of La Verne to study Advanced Topics in Business Strategy. Renata's undergraduate degree is in Social Communication with an emphasis in Journalism, which they obtained from PUC Minas in 2011.