Caterina Brigitte Piras

Caterina Brigitte Piras has extensive experience in marketing and communication, currently serving as the Marketing & Communication Manager at Interbrand since February 2005 and concurrently holding roles at CPM Italy and TRO Italy. Caterina also contributes to academia as a Guest Lecturer at Università Cattolica del Sacro Cuore, teaching courses in corporate and brand communication, as well as omnichannel strategies since January 2022. Previous roles include Account Executive at Pleon, where Caterina managed media activities for notable international brands and served as an Account at Media Activity, working on PR for various high-profile clients. Prior experience includes a Jr Account position at Press Office Bosch and teaching at Istituto Istruzione Superiore V. Floriani, specializing in communications and marketing for professional orientations. Caterina holds a degree in Communication from IULM University and is affiliated with the Ordine dei Giornalisti.