Intermate Group
Carolina Rosenkranz is a skilled Paid Social Specialist currently employed at Intermate Group since July 2023. Prior experience includes serving as Manager Paid Social at EPROFESSIONAL GmbH from February 2021 to June 2023, where key responsibilities involved planning, implementing, and optimizing paid social campaigns across various platforms, as well as monitoring and analyzing campaign performance. Earlier roles include Campaign Manager and Marketing Manager at LunchNow, focusing on marketing campaigns and KPI-driven management, as well as a Werkstudent in Marketing, where Carolina executed targeted newsletter campaigns. Carolina's career began as a Marketing Intern at in-trading e.K., with a focus on content creation and social media management. Educational qualifications include a Master of Science in Brand Management and Marketing Communication from the University of Southern Denmark and a Bachelor of Science in International Management from Otto-von-Guericke University Magdeburg, supplemented by an international semester at Udayana University.
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Intermate Group
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With over 150 employees and offices in Berlin, Hamburg, Cologne and Vienna, the Intermate Group is one of the largest social agencies in DACH. With its own production company Truemates, its own content studios, a holistic and proprietary influencer technology and the influencer and social agency Intermate, the group was able to establish a leading position in the social market with its strong focus on creators. With a direct connection to the platforms and using its own technological infrastructure, the Intermate Group offers the entire value chain on social media from a single source: influencer campaigns, creator-centric social media management, content production and performance ads. With its own media inventory and its own formats, such as the TikTok show Daily Pie with over 1 Mio. followers or the VERTIES, the "Oscars" of the TikTok creators, the Intermate Group can verifiably incorporate first-hand social expertise into the strategies and concepts of its customers. These now include companies and institutions such as o2 Telefónica, Beiersdorf, Volkswagen, the Federal Ministry of Health, ALDI Nord, HUAWEI and many more.