International Tennis Federation
David Cole is currently the Research and Insights Manager at the International Tennis Federation, with previous experience as a Research Associate at Loughborough University, where David worked on developing mechanical test devices to measure player-surface interactions in football. David also served as a Technical Assistant at Dare 2b, focusing on enhancing apparel technologies. David holds a PhD in Mechanical Engineering with a focus on Sports Engineering from Loughborough University.
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International Tennis Federation
The International Tennis Federation (ITF) is the world governing body of tennis, one of the few truly global sports. The ITF's mission is to further grow and promote the sport worldwide, to develop the game at all levels and ages, and to make, amend and uphold the rules of the game. One of the ITF's key roles is to organise major international tennis team events, including the Davis Cup by Rakuten, Billie Jean King Cup by BNP Paribas, and the Olympic Tennis Event.