Anna Zimmermann

Chief Experience Officer (cxo) at Interone

Anna Zimmermann has a diverse and extensive work experience in the strategy and communications field. Anna is currently working at Interone as a Strategy Director. Prior to that, they held the position of Head of Strategy & Experience Design at Interone. Before joining Interone, Anna worked at Iris as a Senior Strategic Planner, where they provided strategic consulting for key accounts, including positioning, brand and communications strategies, audience insights, and campaign planning. Anna also managed junior talents and facilitated workshops. Anna also worked as a Strategic Planner at Iris, where their responsibilities included strategic consulting for digital marketing and communications projects across various industries such as health, consumer goods, and automotive. Prior to Iris, Anna was employed at Weber Shandwick as a Manager, Client Experience, Consumer Marketing. In this role, they managed strategic planning for multi-channel campaigns and experiences, media relations, social media, CRM, influencer cooperations, and corporate and internal communications. Anna has experience in industries such as tourism, health, FMCG, and tech. Anna's career started at consense communications gmbh (GPRA) as a Marketing Communications professional.

Anna Zimmermann's education history is as follows:

- In 2022, they attended TAM Akademie GmbH and obtained a Practitioner of Modern Leadership degree in the field of Leadership.

- From 2016 to 2017, they pursued a Master of Science (M.Sc.) degree in Marketing Communications and Strategy at The Manchester Metropolitan University.

- Between 2011 and 2015, they attended Universität Passau, where they earned a Bachelor of Arts (B.A.) degree in Media and Communications.

- In 2013, they participated in a study abroad semester at Nelson Mandela University in South Africa, focusing on Media, Communications, and Culture.

Additionally, Anna Zimmermann has obtained several certifications, which include:

- In July 2019, they received the ABM Certification: Foundations from Demandbase.

- In April 2016, they were awarded the Hunter Award by Weber Shandwick for internal achievements.

- In February 2016, they received the Top-of-class award at the German Traineecamp organized by Weber Shandwick.

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