Laura Powers

Laura Powers has a diverse work experience spanning over 30 years. Laura is currently working as the Director of Product Marketing at Interplay Learning since December 2021. Before that, Laura worked as the Managing Director at LaGa Properties LLC from November 2019 to December 2021. In this role, they were responsible for managing customer acquisition and real estate investments, executing marketing campaigns, and handling negotiations with partners. Prior to that, Laura worked at USAA as the Executive Director of Media and Social Marketing from January 2017 to November 2019. Laura led media and digital marketing for all USAA product lines and set the strategy for annual media investments. Earlier in their career, Laura held various roles at Cisco, including Director of Global Social Media Marketing, Senior Manager of Collaboration Marketing, and Senior Manager of Unified Communications Product and Solutions Marketing. At Cisco, they led teams responsible for social marketing strategy, digital marketing, social media, and product marketing. Laura also gained experience working at Nortel, where they held roles as a Product Marketing Manager, Media Relations Manager, and PR Coordinator. Throughout their career, Laura has demonstrated expertise in marketing strategy, brand management, digital marketing, social media marketing, and team leadership.

Laura Powers has a Bachelor of Science (BS) degree in Business Management from LeTourneau University. Laura also completed a Specialist Certificate in Social Media from the Cisco Social Media Training Program. Laura has attended Stanford University Graduate School of Business, but the degree and field of study are not specified. Additionally, Laura Powers has obtained several certifications, including "Be the Manager People Won't Leave," "Customer Experience: Creating Customer Personas," "Marketing Foundations: Value Proposition Development," "Succeeding in a New Role By Managing Up," and "Advanced Product Marketing" from various institutions, mainly through LinkedIn.