Devika Kapur

Devika Kapur is a skilled digital marketing professional with extensive experience in paid media strategy and campaign management. Currently serving as a Digital Paid Media Specialist at Intrepid Travel since August 2023, Devika has executed global paid media strategies aligned with organizational goals while developing data-driven test plans. Prior experience includes a role as a PPC Specialist at Pedestal Search, where successful campaign setups and optimizations led to a 16% decrease in cost per acquisition. Devika's background also includes roles as a Marketing Executive at 21st Century Bearings, Marketing Intern at Aligning Entrepreneurs, and earlier positions at JYSK and Google, where expertise across various platforms and industries was gained. Devika holds a degree in Strategic Relationship Management from George Brown College and a Bachelor of Business Administration from Ansal University Gurgaon.