Nirali Bhagdev

Nirali Bhagdev is an accomplished leader in user experience and market research, currently serving as the Director at Intuit since October 2024, overseeing a team of 25 researchers and influencing $13 billion in revenue through Quickbooks. Previous experience includes roles at eBay and Snap Inc., where Nirali drove significant revenue growth and innovative marketing strategies as a Product Marketing Insights Consultant and Senior Director Consultant respectively. At Meta, Nirali led a team of over 70 data scientists to enhance product-market fit evaluations for various monetization products, impacting the company’s overall revenue strategy. Additional experience encompasses leadership roles at The Clorox Company, Catalyst:SF, and Draftfcb, focusing on digital insights, analytics, and performance strategies across multiple industries. Nirali holds a Master’s degree in Media Studies from Syracuse University and a Post Graduate Diploma in Advertising and Communication Management from SVKM's Narsee Monjee Institute of Management Studies.