Willow Ascenzo

Willow Ascenzo is a storyteller. As a content writer and specialist at Intuitive Websites, Willow weaves ideas and concepts into compelling stories. She creates original content that captures mindshare. Whether it’s an impactful new blog, optimized pillar page copy, a captivating email, or a splashy headline. Willow’s writing helps Intuitive Websites’ clients spark conversations, build communities, and connect with their customers and prospects. In addition, she enjoys the challenge of learning about new industries and clients and creatively telling their stories to the world.

Before joining the powerhouse team of storytellers and content strategists at Intuitive Websites, she worked as an in-house copywriter for six years. She counted many Wisconsin-based startups as her clients. That work prepared her well for the rigors and challenges of writing for Intuitive Websites’ diverse roster of clients and their audiences.

Willow earned a Bachelor of English from Loyola University Chicago, where she majored in English and also minored in physics. As a result of her various studies, she possesses that rare combination of Right Brain and Left Brain talents and perspectives. Her singular approach informs her writing and infuses it with a unique and winning perspective.

When Willow isn’t working hard on formulating, fetching content, and telling brand stories, she’s traversing the bike trails in her lovely city of Madison, Wisconsin, building Gundam figurines, working on writing her own fiction, and reading the masterful works of acclaimed authors Stephen King and Terry Pratchett. And, as if that weren’t enough, she is an ordained minister in the Church of the Latter-Day Dude and officiates the occasional wedding.