Franco Ponzano

CPO & Chief Growth at Inviu

Franco Ponzano has a diverse work experience spanning multiple industries and roles. Franco began their career as a Responsible for portfolio at ESTUDIO STRUNZ & Asoc., handling general lawsuits with a focus on account debtors. Franco then worked as an Associate at ESTUDIO JURÍDICO CADENAS & Asoc., providing comprehensive advisory services to companies, specializing in financial restructuring and bankruptcy cases.

In 2005, Ponzano founded and served as the CEO of Cabaña El Fortín SA, an export refrigeration company and the largest rabbit breeding facility in Latin America. Franco was responsible for the overall direction of the company and successfully implemented the business plan.

Ponzano later co-founded Wedcompany, a leading online wedding registry company in Argentina, where they held the position of Partner-Director. Franco played a key role in strategic planning and operations, revolutionizing the concept of gift-giving through online platforms.

In 2014, Ponzano became the Co-founder-Director of Bacan, the first online stylist-assisted e-commerce platform in Argentina. Franco contributed to the development and management of cross-functional teams in areas such as product, marketing digital, logistics, and customer experience.

From 2016 to 2019, Ponzano worked as the Director of Knowledge-Based Services and Innovation at the Argentina Investment and Trade Promotion Agency. Franco led the creation and execution of international development plans for various technology-based sectors, managing a team of consultants and overseeing more than 130 business consultancy projects.

Prior to their current role, Ponzano joined Sodimac in 2019 as the E-commerce Manager for Argentina and Uruguay, responsible for defining and coordinating the digital strategy, as well as restructuring and setting goals for the product, UX, CX, web analytics, digital marketing, sales, and operations teams.

In 2021, Ponzano joined Mercado Libre as the Senior Regional Manager for Product, overseeing regional operations and contributing to product management.

Currently, Ponzano holds the position of CPO & Chief Growth Officer at Inviu, where they are responsible for driving growth and innovation within the company.

Overall, Franco Ponzano has a track record of leadership and success in various industries, focusing on strategic planning, innovation, and business development.

Franco Ponzano has a diverse education history with a focus on law, business, and finance. In 2000, they attended the University of Buenos Aires and completed a degree in Abogado, specializing in Commercial Law, Corporate Law, and Alternative Dispute Resolution. This program lasted from 2000 to 2005.

In 2005, Franco participated in the NAVES program for entrepreneurship at the IAE Business School. The details of the field of study are not mentioned.

In 2006, they pursued a Premaster program at the Universidad Austral in Buenos Aires. This program focused on further exploration and analysis of business issues. Additionally, they attended a course on Juridical Aspects of International Trade at Fundación Bank Boston in the same year, although the specific field of study is not mentioned.

Furthermore, Franco pursued advanced finance and market-related studies at the Universidad del CEMA in 2011 and 2012. These studies included topics such as corporate financing, capital markets, and in-depth analysis of trusts and financing for small and medium-sized enterprises.

In 1995, Franco Ponzano also obtained an International General Certificate of Secondary Education from the University of Cambridge, showcasing their academic achievements during their secondary education.

In addition to their formal education, Franco Ponzano holds additional certifications. In November 2021, they completed the Leadership Principles Development Program from Stanford University Graduate School of Business, indicating their commitment to developing leadership skills. Furthermore, they obtained the Open Water Diver certification from PADI in January 1994, showcasing their interest in scuba diving.

Overall, Franco Ponzano's education history reveals a well-rounded background in law, entrepreneurship, business, finance, and leadership development.

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Timeline

  • CPO & Chief Growth

    June, 2022 - present

  • CMO & Chief Growth Officer

    February, 2022

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