Nayara de Almeida D'Alama has a diverse work experience in internationalization, sales, marketing, and digital communication. From 2020 to the present, they have worked at Involves as a Sales Director, overseeing direct and channel sales. Prior to that, they were the Internationalization & Channel Strategy Director at Involves from 2022 to 2023. From 2020 to 2021, they held the role of Senior International Expansion Manager at Involves.
Before joining Involves, Nayara co-founded BeGlobal Consultancy in 2019, a consultancy focused on helping technology companies with their international expansion strategies. Nayara was also the Director of Internationalization at ACATE - Associação Catarinense de Tecnologia from 2019 to 2021.
From 2013 to 2019, Nayara worked at RD Station, where they held various positions related to international expansion, marketing coordination, and product marketing. Nayara was the International Expansion Manager from 2017 to 2019, responsible for managing the company's expansion into different regions. Nayara also spent time in Silicon Valley benchmarking against tech companies to understand their global growth strategies. Nayara's other roles at RD Station included Marketing Coordinator for Latin America and Spain, Marketing Coordinator for Segments, Partner Marketing, and Product Marketing.
In 2013, Nayara co-founded Digitta, providing digital communication strategy services and website development. Nayara also worked at Social Good Brasil as a Social Media and Digital Communication Analyst from 2012 to 2013, and at Instituto Voluntários em Ação (IVA) as a Communication and Digital Marketing Trainee from 2011 to 2012. Earlier in their career, they had an internship at Guia Floripa and worked as a reporter for the cotidiano.ufsc.br website at Universidade Federal de Santa Catarina.
Overall, Nayara de Almeida D'Alama has a strong background in internationalization, sales, marketing, and digital communication, with experience in various leadership and strategic roles.
Nayara de Almeida D'Alama started their education journey in 2001 by taking a Japanese course at Associação Cultural Brasil Japão de Joinville, which they completed in 2006. In 2008, they enrolled at Universidade Federal de Santa Catarina and pursued a degree in Journalism, which they successfully completed in 2012. During their time at the university, Nayara participated in an academic exchange program at Universidad de Santiago de Chile in 2010. Later, in 2013, they attended Impacta Tecnologia and obtained an iMBA in Business Management, Markets, and Interactive Projects with a specialization in Digital Marketing.
Additionally, Nayara also has obtained several certifications. In October 2019, they obtained certifications in Global Strategy, Improving Your Listening Skills, LinkedIn Learning Highlights: Business Strategy and Analysis, Managing Globally, Managing Up, Down, and Across the Organization, Marketing Foundations: International Marketing, and Strategic Thinking, all from LinkedIn.
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