IPG Mediabrands
Shuvam Basak is a seasoned professional in the media and digital marketing sector, currently serving as a Specialist in Media Operations at IPG Mediabrands since November 2024. Prior experience includes roles at LS Digital Group as a Senior Executive in Client Servicing and as a Digital Analytics Associate, as well as a Digital Marketing Executive at Purpple Designs. Earlier experiences involved sales training and representative roles at CavinKare, Marico Limited, and Mondelez India Foods Private Limited, focusing on competitive analysis and service improvement within the FMCG sector. Shuvam holds an MBA in Marketing from Globsyn Business School and a Bachelor of Technology in Electronics and Communications Engineering from Netaji Subhash Engineering College.
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IPG Mediabrands
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Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). Mediabrands manages approximately $40 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM and Initiative and through its award-winning specialty business units Reprise, MAGNA, Orion Holdings, Rapport, Healix and the IPG Media Lab.