Greg Gwiasda, PhD, is currently the VP and Behavioral Scientist at Ipsos. With 20 years of experience, Greg integrates advanced research methods and behavioral economics to drive business growth. Previously, Greg held various roles at Ipsos, including Director of Marketing Sciences, where they led teams specializing in custom analytics and brand health programs. Greg is skilled in consumer insights, communication, and employing statistical research techniques to address client needs effectively. Currently, Greg is furthering their education at The Ohio State University.
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