Kate Goldsmith

Senior Marketing Automation Specialist at IQBlade

Kate Goldsmith has extensive experience in marketing and automation. Kate currently holds the position of Senior Marketing Automation Specialist at TD SYNNEX and IQBlade, starting in September 2022. Prior to this, Kate worked at Grant Thornton UK LLP as a Marketing Automation Manager from May 2021 to August 2022. In this role, they led the marketing automation function and successfully aligned it with the company's strategic roadmap. Kate also managed key stakeholders and supervised a team of two automation professionals.

Before joining Grant Thornton UK LLP, Kate worked at MPP Global from January 2020 to May 2021 as the Global Marketing Campaigns Manager. Kate was responsible for lead and demand generation through digital marketing touchpoints using Marketo. Kate also oversaw the integration of Marketo into the company's website and the replacement of existing marketing technology.

In addition, Kate held various positions at MPP Global, including Digital Marketing Manager from December 2017 to December 2019, where they demonstrated proficiency in marketing operations management and product knowledge. Kate also worked as a Digital Marketing Coordinator from May 2016 to November 2017, contributing to the acquisition of MPP Global by Aptitude Software.

Kate's earlier experience includes working as a Marketing Assistant at Acdoco Ltd from September 2014 to March 2016, where they provided support to Marketing Managers across multiple FMCG categories. Kate also served as a Development & Alumni Relations Officer at Durham University from September 2013 to August 2014, where they managed alumni relations, fundraising, and career networks.

Through their career, Kate has developed expertise in marketing automation, digital marketing, lead generation, and stakeholder management.

Kate Goldsmith completed their education at Durham University from 2010 to 2013, where they obtained a Bachelor of Science (B.Sc) degree with Honors in Natural Sciences. Kate'sfield of study at Durham University encompassed Anthropology, Biology, and Psychology. Prior to attending Durham University, Kate attended Christleton High School from 2002 to 2009, but no specific degrees or fields of study are mentioned for this period. In addition to their formal education, Kate has obtained various certifications, including Channel Commitment - UK&I TD SYNNEX / Advanced Solutions from TD SYNNEX in June 2023, Adobe Certified Expert-Marketo Engage Business Practitioner from Adobe in March 2023, Marketo Certified Expert from Marketo, an Adobe Company in June 2020, Orchestrating and Communicating Your Account-Based Marketing Campaigns from MarketingProfs in November 2019, Introduction to HTML from Codecademy in October 2019, Emergency First Aid at Work (1-day course) from St John Ambulance in September 2016, Basic Knowledge Course (Banff National Park, Canada) from the Interpretive Guides Association in March 2010, Community Sports Leadership Award (CSLA) Level 1 from Sports Leaders UK in July 2009, and European Computer Driving Licence from ECDL/ICDL Certification in May 2009.

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