Ariel Ohayon is an accomplished professional with extensive experience in management consulting, strategic design, and innovation. Currently serving as Directeur Associé at iQo since February 2021, Ariel focuses on guiding companies towards resilient growth models grounded in ethical practices. As the Founder and CEO of QBS Lab since April 2015, Ariel specializes in solution design and AI data management, delivering valuable insights from data to enhance business strategies. Ariel previously owned BETWIN, a multichannel brand activation agency, from April 2003 to April 2015, and served as CEO and Founder of TMS/CPC, an advertiser-supported TV programming venture, from 1990 to 2003. Ariel holds a BA from ESSEC Business School, completing studies between 1984 and 1986.
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