Frederic Janssens

Frederic Janssens is a seasoned professional with extensive experience in sales and marketing across various sectors. Currently serving as the Senior Sales Manager for BELUX at IRCA Group since February 2025, Frederic focuses on implementing the company's commercial strategy and identifying new business opportunities. Prior roles include International Marketing Manager at La Lorraine Bakery Group NV, where Frederic drove the frozen bread strategy, and Sales Manager for Cheese at Milcobel, emphasizing cross-functional cooperation for revenue growth. Frederic also held positions at Beyers Koffie as Marketing and Sustainability Manager, and spent over a decade at Barry Callebaut managing global brand strategies and trade marketing. Frederic holds a Bachelor’s degree in Marketing from Katholieke Hogeschool 'Sint-Lieven' and additional education from Vrij Handels en Technisch Instituut.