Karen Bayuelo Parra

Karen Bayuelo Parra is a seasoned professional with extensive experience in process digitalization and business development. Currently serving as a Process Digitalization Specialist at Iristrace since January 2019, Karen focuses on transforming manual processes within companies, enhancing efficiency by providing real-time data solutions. Prior to this role, Karen worked at EDEC SA as a Business Development Specialist, contributing significantly during a period of growth and consistently achieving set objectives. Additionally, Karen served as a Commercial Executive at Servimeters from February 2014 to February 2017, where contributions included acquiring new clients and securing major national negotiations in various sectors. Karen holds a Master's degree in Marketing from Universitat Politècnica de València, complemented by a robust educational background from various institutions including Fundación Universitaria Panamericana and Universidad del Atlántico.