iServeU
Shruti Rana is a Customer Success Manager at iServeU since February 2024, bringing expertise in driving growth in Trade Finance for MSMEs from previous experience as a Key Account Manager at Cogoport, where the focus was on revenue generation and churn risk management. Prior roles include Regional Key Accounts positions at PhonePe, handling online payment solutions for SMEs and business development for key accounts in West Delhi. Shruti gained initial industry experience as a Sales and Marketing Intern at EazyDiner. Educational qualifications comprise an MBA from Shoolini University and a Bachelor of Science in Mathematics from Ethiraj College for Women.
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iServeU
iServeU is a cutting-edge embedded banking infrastructure provider that is revolutionizing the way businesses access and utilize financial services in India. Our full-stack payment, banking, and other financial services are designed to empower other enterprises to offer embedded banking services to their customers, creating a seamless and cost-effective banking experience. iServeU is solving the problem of businesses in India not having access to full stack payment, banking and other financial services infrastructure to offer embedded financial services to their customers. By providing these services, iServeU is making it easier and more cost-effective for businesses to offer banking services to their customers, creating a seamless and integrated banking experience. Additionally, iServeU aims to solve the problem of regulatory compliance for businesses by providing a fintech layer with regulatory moats. This layer can be used by businesses to ensure compliance with financial regulations, reducing the burden and risk of non-compliance. We have a clear vision to become the leading provider of banking as a service infrastructure globally. Our team has a proven track record in fintech and a deep understanding of the regulatory landscape.